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Boeing breaks record sales with $2 billion in e-commerce

Issue 11 - 2022
Boeing breaks record sales with $2 billion in e-commerce

Boeing achieved an annual record for e-commerce parts sales last year with more than $2 billion in online orders. Boeing Distribution Inc. (formerly Aviall), empowered by investing in digital tools, sold nearly 70,000 parts products through its e-commerce site to commercial and government customers, surpassing pre-pandemic levels. Commercial orders accounted for $1.5 billion in online sales indicated the continued recovery in the airline industry.

Boeing Global Services President and CEO Ted Colbert said, “In this period of a stable recovery, we closed the year 2021 with record sales of 2 billion dollars. Our e-commerce capabilities are a great example of the digital solutions we provide to enable industry recovery and growth. We will continue to create value through our products and services, and partner with our customers as they navigate this dynamic environment.”

Boeing Distribution Inc.'s online revenue last year was 15% higher compared to pre-pandemic levels, while orders increased by 20%. The company’s sales boosted with the introduction of new tools to improve the customer experience, including a new homepage, a live chat feature, and an online knowledge center. 

The renewed e-commerce parts website, which features over 500,000 products, was visited by 5 million visitors from 50 countries last year. 

William Ampofo, Vice President of Parts, Distribution Services, and Supply Chain, Boeing Global Services said, "We are improving e-commerce with the launch of digital tools, taking our customers’ needs into account. In addition, we are creating a more efficient process for our customers by realigning strategy, program, and product line management with supply chain and customer support. We will continue to focus on digital and performance improvements and deepen our relationships with our customers.”


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